The beef supply chain has four links from farm to table. Right now, rising costs get passed down the chain until they stop at one link.

Feed, fertilizer and energy prices have risen. Calf prices are up 263%.
Pass the cost on
The largest US meat packer is losing money on beef. The industry operating margin is at a record low of 2.7%.
Pass the cost on
Ingredient costs went up, but menu prices cannot rise as much. The higher cost stops here.
Cannot pass it onThey want better meat without paying more.
Cattle herds are shrinking in Brazil, the US, the EU, Australia and China at the same time. Livestock profitability has been falling for 30 years, so farms are not adding cattle. Waiting will not solve this.
That is why global food companies are already moving to use less beef.
Global average beef wholesale price (USD/kg). Sources: BCG 2025, USDA ERS
A ground meat ingredient grown from Hanwoo (Korean native cattle) cells in bioreactors. It skips farms and slaughter, so cost increases from the first two links of the chain do not carry over.
No feed, no calves. Two weeks in the bioreactor, three weeks to finished product. An ingredient that moves independently of beef prices.
Low calorie, low saturated fat, high fiber, high protein. The story of Hanwoo cells as an ingredient lifts the value of the menu.
It works as a partial blend in ground meat products. Global restaurant companies plan a 5% blend by 2030.
No slaughter, no butchering, no slaughter wastewater treatment. Carbon: 4.0 kgCO2e/kg, versus 99.5 for beef (internal estimate).
One analysis estimates that a company the size of McDonald's could save USD 32 billion over 10 years by adopting cultivated meat (BCG, 2025).
An ingredient for ground meat products, made from muscle cells and fat cells. We run batches for regulatory approval at our Uiseong production facility. We served cultivated meat mandu dumplings and meatballs at a dumpling tasting held with Dongguk University (2026.5, 1,000 servings) and at the Korea Biotechnology Industry Organization Bio Food Media Day (2026.8).

Burger patties
Meatballs
Mandu dumplings
TteokgalbiThe amino acid profile is nearly identical to conventional meat, including methionine and threonine, which plant-based meat often lacks. The alginate scaffold is a soluble dietary fiber: it increases satiety and reduces fat absorption without affecting protein absorption.

Tap a cell to add it to the bioreactor. The meat you get two weeks later depends on the cut and the fat ratio.


The cells are the same Hanwoo cells. What differs is how they are grown, and what that lets you know.
| Conventional meat | Cultivated Hanwoo beef | |
|---|---|---|
| Production time | 3 years of raising | 2 weeks of culture, 3 weeks to product |
| Slaughter | Required | None. One cell isolation supports ongoing production |
| Wastewater | Produced | None |
| Traceability | Tracked per animal | Tracked per cell. Donor animal, cut and cell bank entry date are all disclosed |
| Nutrition | Fixed by the cut | Low calorie, low saturated fat, high fiber, high protein |
| Cut choice | Fixed amounts per animal | Choose tenderloin, sirloin, round or shank cells to culture |
We supply it as an ingredient for ground meat products. Contact us about tastings, samples and joint development.
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